Who
are you?
This is an important question to answer for your visitors. This is not
where you post bios, personal pictures, and cute images from your past or present. This is ALL about what qualifies
you to address their needs.
... Who are 'SixAnswers'? ...
What
can you offer?
Plain and simple, do you have what I need? Everything from
information and reliability, to product and cost. Your great savings, your rare offerings, or your high quality must
jump right out at them, without hitting them over the head with your sales pitch.
... What can SixAnswers offer you? ...
Where
can I find my answers?
Your navigation must be clear, and concise. If people
arrived at your site through a web search then congatulations on your good choice of keywords... but it has done you no
good if its easier to hit the back button and look at the next result than it is to find what you promised them on
your site.
... Where can you find answers? ...
When
can I expect results?
Whether you are offering work, information, or a
product... you need to make it clear when your visitor can expect what they are after. Never saying 'no' is great
in theory, but get a reputation for not delivering on time and you will soon find yourself with no one to say 'yes'
to.
... When can you expect results? ...
You need Six Answers before you create a website. Find out what they are.
Why
should I choose you?
This should be an obvious one. Very few individuals or
companies can offer something no one else can. The rest of us 99.9999% need to make it clear why what we have is
better than what the 'other guy' has. Even if you are just offering information, why should they trust your claims?
... Why should you choose us? ...
How
can I contact you?
If your visitor wants to contact you, you need to make it as
simple as possible, and offer multiple possibilities. Some clients prefer email for a quick no comittment inquiry.
Other clients prefer a quick direct call. Make yourself available, or someone else will be available for your client.
... How can you contact us? ...